Tips for Organizing + Marketing a Wickedly Good Halloween Event

October 5, 2021

Tis the season…for ghosts, goblins, vampires, and howlin’ Halloween events, that is!

If you’re dying to brew up a haunted hayride, costume party, ghost tours, or virtual Halloween dessert-making class, our all-in-one events platform is here to help! It’s the potion you need to create a branded event page, market it via social media and email, sell tickets, embed a live stream, and more.

Ready to cook up a spooktacular Halloween event? The following tips will help you create a successful Halloween bash.

Tips for Organizing + Marketing a Wickedly Good Halloween Event

Enchant them into buying tickets with a branded event page:

A professional-looking, on-brand event page lends a lot of legitimacy to the proceedings—so important when asking people to spend their time and money! Speaking of cash, your event page is also the portal through which guests can buy tickets. A shareable link makes promoting it on Facebook, Instagram, and other social media platforms as easy as waving a magic wand.

Spin a web of cohesive social media marketing:

When promoting an event, consistent, eye-catching visuals (and a good hashtag strategy) are as important as blood to a vampire. Eventgroove makes it easy with customizable Halloween social media templates like Facebook covers, Instagram ads, and Twitter posts. Just plug in your event’s details and you’ll have great-looking graphics to share instantly on your social media platforms.

Reach out and grab ‘em—through email:

Scary-good email marketing is right at your fingertips with Eventgroove’s native email marketing capabilities! Choose a pre-designed email template, and voila! It’ll automatically populate with your event details and image. Did we mention we’re integrated with MailChimp and Constant Contact? You can also set up automated emails so things like thanking guests for their ticket purchases are a snap.

Mobile mayhem (or, in this case, awesomeness):

Make event management easier than saying “trick or treat” when you run it through your mobile device! Doing so will free you to focus on other things, like making sure “Monster Mash” isn’t playing on repeat. Through Eventgroove, you can conduct sales at the door, check-in guests, and text attendees before, during, and after the event with promotions, notifying them of changes, or thanking them for coming. In short, like any good magic wand, Eventgroove puts it all in the palm of your hand thanks to more mobile features than a kraken has arms.

More swag than an Egyptian mummy:

Let your event live on like a happy, non-dangerous zombie and keep people talking. By this time next year, even more people will be dying to come. Offer branded merchandise like t-shirts, mugs, and hoodies through your event page as well as at checkout when tickets are purchased.

Ready to create a monstrously good time? Click the button below to get started with Eventgroove or request a demo. Our friendly team will be more than happy to give you a guided tour!

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