Raising money for your school, team, or nonprofit? Chances are you’re on a first-name basis with auctions, online raffles, a-thons, galas, and food fundraisers. While all are great ways to generate funds for your cause, sometimes your efforts could use a little kick in the pants. In this article, we’ll discuss how to incorporate on-demand merchandise in your next fundraiser.
Offer On-Demand Merchandise to Supporters
It’s an easy way (we promise) to add a little oomph to your greater fundraising efforts.
Think of it this way—you walk into Trader Joe’s to buy milk and fruit but leave with milk, fruit, whatever seasonal Joe-Joe’s are on offer, and new chocolate they had displayed at checkout. Take that same principle and apply it to fundraising with on-demand merchandise. Additionally, custom merch lives on after your fundraiser, so that mug, tote, or t-shirt is going to be out in the world spreading the word even after your event is over!
For example, let’s say you’re hosting an online auction on Eventgroove, our own fundraising platform. As supporters pay for their items, you can set the checkout process to present them with the option of adding to their cart a mug, tote, or t-shirt branded to your cause. From there, they pay, you handle the auction item fulfillment and supply addresses for custom merch orders, and we get to work printing and shipping.
Though that all sounds great, we know you’re wondering…
How Do I Brand My Merch?
On Eventgroove, you can choose the sorts of items you’d like to sell and then customize them with graphics, logo, and text. In addition, you’ll have instant proofs that you can use to display to supporters so that they know how their merchandise will look.
For more in-depth information, check out our article showing you step by step how to set up merch with your fundraiser and a How to Set up an E-Commerce Store video.
Ongoing On-Demand Merchandise on Your Site
Even when you’re not in the midst of a fundraising event, branded merch can be offered on your site through a fundraising platform. In our case, Eventgroove enables you to set up a storefront branded to your organization (right down to your URL). Visitors to your site can buy your team’s hoodies, cause totes, and more.
By implementing these ideas and tips, you can take your fundraiser to a new level! Click on the button below to use on-demand merchandise to increase brand and cause awareness, boost donations, and improve the overall value of your fundraiser.
Ready to dive in? Watch our video on how set up an e-commerce store using Eventgroove and you’re ready to roll! Want to see how it all works first? No problem! Request a demo, and we’ll be glad to walk you through it.